2006-11-21

Paid Content Discussion

The payperpost forums are thriving with discussions about this innovative formula for publishers to monetize their content. Some of the hot issues discussed over at PayPerPost are the convenience of disclosing your affiliation with the service (my take is that disclosure is positive and necessary for this business model), wordpress blocking, review criteria and opportunities discussion (bloggers can flag an advertisement as questionable to prevent taking part in scams).

The forums also caters more general bloggers' concerns such as how do you turn your blog into a book or technical questions about embedded content.

The presence of some actual reviewers in the forum helps to deal with some of the most grain-of-salt issues, as some advertisers are not very clear in defining what they want.

Link Count Widget


Technorati has unveiled the Link Count Widget, a widget through which every entry of the blogs that insert it, will display in real time the quantity of links that this specific entry has received.

To put it in another way, now if you have a blog, you will be able to show to your visitors the number of links that refer to your entries in real time so that they can access some of the posts that link to you to and follow the ongoing discussion from other blogs or see the repercussion you had.

2006-11-19

The Myspace of Poker

Now that Internet gambling is coming under heavy legislative fire with the new puritan laws, a new free service: PokerDIY - Connecting Poker Player for Live Games, eases the task of finding local, brick-and-mortar and charitable poker events in your vicinity.

You can announce the poker games you host or start and join a poker league and keep track of results. You can invite users by email and keep the members of your league informed of the results.

I forsee Prohibition will have no real effect and poker will continue to be a prominent American entertainment. I even saw an event hosted by the The Fraternal Order of Police of South Oakland County in the calendar. Maybe poker will go back to the living-room for a while with the aid of well-structured services like this.

PokerDIY has additional services like a forum, poker blog, TV poker schedule and poker articles.

Rrove



Thanks to the Google Maps API many useful service can be created .Rrove is a social net|network where the users add their favorite places and can share them with the rest of users.

The operation is simple; we will have to look for the area, introduce its location, then we can cover it with a rectangle and enter tags, description, evaluation and even a description if we want. We can add our photos, or import them from flickr.

Sharing places is a great idea, but may I suggest a possible connection to travel offers? That would monetize the idea and I'm sure it has crossed the creator's mind.

2006-11-17

Pay per Click goes Pay per Lead

This is a identifiable trend in Internet advertisement as companies want to quantify the real impact of their campaigns. Recently Apogee Search, a Search Engine Marketing firm in the Southwest, announced that it has decided to endorse and support the Search Engine Marketing Professional Organization (SEMPO). SEMPO's mission is foster awareness of SEM and its role in marketing.

Apogee Search's motto "Customers, not clicks" exemplifies this tendency. They provide their clients with data about specific number of completed lead forms, conversion rates and actual cost per lead.

Wii are Waiting

Only 3 day for the US release of Nintendo's new playtoy: the Wii. But this is not "yet another console" release. The Wii offers technological innovation that might change they way we approach gaming.

Nintendo wants to make gaming as accessible to people of all ages and all abilities. The key to this strategy is the controller: the Wii Remote controller. It features motion-sensing technology that turn it into a multifunctional device:In a tennis game, it serves as your racket;in a driving game, it serves as your steering wheel.

The potentiality of this device is overwhelming. It could end with the topic of the obese kid closed in his room. Nintendo want to turn the family's living room into a playground for all, even the most techno-adverse. I think they will succeed.

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2006-11-14

Disclosure Policy

Valid from 14 November 2006

This blog is compensated to provide opinion on products, services, websites and various other topics. However, we always give our honest opinions, findings, beliefs, or experiences on those topics or products. We refuse to publish, under our pen name, blattant advertisment or compulsory positive appraisals. The views and opinions expressed on this blog are purely those of the author. Any product claim about a product or service should be verified with the provider or party in question.

This blog does not contain any content which might present a conflict of interest.

Youtube in your Ipod

Itube is a free windows app that will put your favorite youtube videos straight into your Ipod. You just need to input the YouTube page URL and iTube will download the file, convert it to MP4 format from the original FlashVideo (.flv), and then import it directly into iTunes.

When you plug in your iPod video it will transfer automatically . If you don't have an iPod video, you can watch the movie in any MP4 player or even in Itunes.

If you want the original .flv video use the the Video Downloader plugin for Firefox. It suports a plethora of video sites like Google Video, Metacafe, Ifilm, Dailymotion and also embedded video.

Itube
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FeedCycle


RSS has always been useful because of its time stamp. Unlike static web content, RSS can be pulled in a time basis easing the task of identifying new content. Now FeedCycle.com takes a natural step forward and allows user to control the timing parameters of their feeds., i.e, it enables the publisher to create, publish and manage cyclic, or serialised web feeds. To give a graphical example, it allows users to replay a given feed (say a podcast) and deliver its content in a day to day basis. Subscriber can get all the content regardless of the exact moment in which they subscribed, that is to say they can be in a different cycle from others subscribers.

It is a great idea that may have applications in educational content like taped classes, manuals...The service is free for 30 feeds, with a maximum of 500 items each and unlimited subscribers which suffices for most content.

Others plans cost 10 GBP or 20 GBP per month and offer additional bandwidth, feeds and items. Users can check existing feeds in a directory structured by a tag cloud. It allows redirection of feeds to Feedburner for extra statistics and control.

They host a curious Christmas competition to familiarize users with the site: they award $500 to the best «Twelve Days of Christmas» carol, a kind of cumulative song, with 12 stanzas ideal for testing timed delivery of feeds.


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Sony Reader

I am eagerly awaiting the European release of the Sony Reader. This e-ink device was lunched to mixed reviews in the US some months ago and if successful, Sony might test other markets. Heavy on-screen reading can be devastating for your eyes. This new generation of ebooks, including the ILIAD, solves this problem by providing a paper-like experience.

Sony Reading took some beating in the reviews mainly for the lack of titles in its online store, not for the device itself. This issue can be bypassed as the user can upload their own content in the universal formats TXT or RTF. IREX's ILIAD, on the other hand, is getting attacked for its long page-turning time and the beta nature of their software.

Publisher confidence (yea, that means DRM for them) and early adopting is the key to the success of this devices. For my eyes' sake let this thing come to Europe and I can kiss goodbye to my straining LCD.

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2006-11-13

Call mining

When I was young, I worked in a call-center for a summer and I did experience in my skin how prickly the clients can get. Our calls got monitored at random by the supervisor, but that didn't prevent some of the operators from being rude with clients that threatened to switch company and did churn or some of the most critical consumer demands to go unnoticed. One of my colleagues even transferred «uneasy» calls to his own mobile and dispatched them in the most uncouth manner in the bathroom.

That wouldn't have happened if our company had conversation analysis technology like CallMiner. This technology analyzes all the content collected from Contact Center calls and applies sophisticated algorithms to extract important information such as trends in consumer satisfaction. Next time you threat to switch company or reclaim better rates, just think that someone might be taking note, even if that someone is not human.


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Multiply goes 3.0


The social networking site with privicy controls has unveiled its 3.0 version. Here is the changelog:

* Brand-new, super-charged "My Multiply" message board
* All-in-one Ajaxified photo uploader/album editor
* Simplified layout, featuring new navigation links at the top of every page
* Hide messages from your message board
* Streamlined settings page
* "My Network" page, showing you precisely who's whom
* Dragable (and dropable) video page featuring for quick re-ordering
* Even more customizable homepage (hide unwanted boxes!)

Some quick reactions:

- My multyply is much more intuitive than the old explore page.
- Ajax uploader still lack the ability to posts multiple images.
- Home pages are more and more customizable.
- Still lacks embedded videos with just the html code from some vide site.

F1 or Nascar?

Technological advancement is often tested in the battleground of motor races and, eventually, it finds its way into mass consumer market. Being an European I'm a fan of F-1, but I must admit that for sheer entertainment few things beat the appeal of US motor racing competitions. Nascar is a classic, but others innovative formats don' t fall short. Like PINKS, the television show on Speed Channel where two competitors compete several times in a Drag race with their car at stake. F1 or Nascar? The debate goes on. I concede that sometimes F1 can seem too tactical and computer driven. Technological gap between the cars is bigger than in Nascar and some races are unemotionally, complete sweeps from the front-liner. But, I'm still reeling from the Fernando Alonso Vs Schumacher close duel we had this season.

All day marathon of PINKS followed by premiere of PINKS All Out on Speedtv on Nov 23rd:


This post sponsored by Speedtv.com. Drag Racing Clips

2006-11-08

Brightcove


Video monetization is the next big thing. With all these youtube videos appering on mainstream TV, there is a lot of money being left behind. Brightcove network has taken the lead and it offers the possibility of adding commercials in the videos in several fashions: pre-roll, post roll, overlays and synced banners appearing next to the video player.

Now we need an ad network that automatically embeds the ads for the users with out-of-the-box ease. The creator should be able to posts these videos, along with the ads, to their prefered video network. Sites need to remove strict TOS that prevent video monetization. After all, most of the youtube videos already include some sort of covert advertisement.

We need professional ad insertion for Internet video to skyrocket and be a real threat to TV traditional dominance.

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2006-11-03

Multiply


Picking up the social networking thread, I have been testing the Multiply environment. It is quite impressing. Content integration is great; forums, blogs audio and video all craftily blended in a single, accessible page.

The ability to create private groups, with content restricted to members, is great. But why call it "groups"? Call it "networks". Other services such as peopleaggregator also incur in this confusion.

The flash video player is great (restrictions are the same as youtube: 100Mb or 10 mins), but it needs an audio player integrated in the page.

The handling of personal messages and answers relies too much on email. Why are all email alerts turn on by default? I thought email was old, and networking was new. Relaying in email for alerts is, definitely, old-fashioned.

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